by Charlotte S Hicks | Aug 24, 2021 | Marketing Strategy
As if the stress of yet another wave of the pandemic wasn’t enough, our prospects and customers are trying to grapple with the news coming out of Afghanistan, the impact of tropical storms, wildfires, and what seems like a loss of all normalcy. It’s a lot to process....
by Charlotte S Hicks | Jan 19, 2021 | Business Growth, Marketing Strategy
One of the first skills new sailors need to learn is basic knot tying. Most start by learning how to use a cleat to secure a boat to the dock. (That’s a cleat in the picture above.) It’s a simple skill, but if not done correctly, the boat can come loose and...
by Charlotte S Hicks | Dec 3, 2020 | Business Growth
Wow, sure didn’t see that one coming. I mean, we knew 2020 would have the usual challenges… plus all the extra stress of an election year. But the government shutting down businesses? People forbidden to gather in person? Even the business ritual of a friendly...
